Florida Trend Cover Story: Economic Engine

Company founder R.J. Scaringe says Rivian’s platform system has been designed to appeal to customers looking for more than appliance-like utility from an automobile. The platform, which has been designed for a variety of vehicle applications, also dramatically reduces the amount of capital required for production launch. Photo: Florida Trend & Jon M. Fletcher
Florida Trend
By Mark R. Howard
A lot of hopes are riding on a sporty blue car that occasionally can be seen turning laps in the parking lot of an industrial complex on the Space Coast. Even the local economic developers on the Space Coast who are rooting mightly for R.J. Scaringe to succeed acknowledge what one called a “giggle factor” in the notion that the 28-year-old engineer can start an automobile manufacturing company from scratch along the Indian River in Brevard County.

